Deliver a seamless digital experience through online engagement
ONLINE PROMOTIONS
Create multi-channel promotions that drive acquisition and generate interest in your brand, or design competitions to drive engagement within your existing audience. Engage current or future customers with campaigns that stand out.
- Redeemable incentives and points-based rewards
- Generate unique offer codes instantly, and authenticate on submission
- Secure prize-draw management that meets legislative requirements
- Measure results in real time
Touchpoint Group, trusted by customer centric organisations worldwide
Omni-channel promotions that capture and engage customers
Drive growth in your marketing database and foster connections with existing customers using online promotions that run across multiple digital platforms. Target messages to individuals based on their desired platform for interactions. Capture new information, reachout through multiple touchpoints and increase awareness, engagement and action through online promotions.
Redemption tracking and unique codes
Whether your promotion is online or designed for in-store redemption, chances are you'll want to track conversion. Touchpoint can generate and manage truly random alphanumeric promotional codes and tokens as you need them without risk of duplication. Features allow your customers the flexibility to transact using loyalty credit, credit card or a mixture of both.
Case Study
How Samsung Increased Sales With A Bespoke Rewards Program
Traditionally, retail has been a sector plagued by high staff turnover, resulting in continuous loss of product knowledge. For a global brand like Samsung who work with third parties to sell their products, the challenge was having those partner floor-sales staff educated with up-to-date product knowledge required to sell Samsung consumer electronics, no matter the turnover.
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Surveys & Questionnaires
Creating new ways for your customers to interact with your business online can drive conversion, improve loyalty, and make your brand 'stick' in the minds of consumers. With interactive modules to create anything from customer surveys and employee training programs, to points-based rewards programmes, Touchpoint Group allows for the flexibility you need to engage your audience.
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Landing Pages
Design custom landing pages, websites, and microsites for one off or long-term campaigns. Edit, manage and expand your online reach using an intuitive CMS.
Create powerful pages that work harder for your business, support your campaigns, and drive customer interaction. Store customer database details securely in one place and use them to inform follow-up email or mobile campaigns at a later date.
Email Marketing
Design and deploy emails that adhere to your brand guidelines, or create sophisticated micro-campaigns with the TouchpointMX editor. Set-up response triggered email journeys, report on campaign results in real time, and combine data sources to segment your email database to target relevant audiences with messages that drive conversion.
Find out more"If you need to analyse, organise and understand key themes from unstructured customer comments, as well as the degree of impact they have on key metrics you are surveying on, then this is the tool you need."
Adrian S
Digital Business Banking Director
Barclays Bank, UK
"It is refreshing to see such a commitment to information security and privacy reflected within systems, technology and culture at Touchpoint Group."
Simon J
Managing Director
Resilient IT, NZ
"TouchpointMX has been partners with Harvey Norman PhotoCentre since 2008, providing a valuable service and digital solutions to help us achieve our marketing goals."
Alpesh L
Digital Marketing Specialist
Harvey Norman PhotoCentre
"Ipiphany enabled us to read tens of thousands of lines of unstructured text from our third party delivery company quickly and efficiently. Providing us with an overview of areas we can improve our customer experience and B2B relationship."
Megan B
Head of Marketing
Tortilla, UK
"Touchpoint Group is a HUGE asset to The Midland Group. Assisting us with websites for 3 of our products and providing us with a personalised marketing CMS through TouchpointMX."
Adam B
International Marketing Manager
The Midland Group
"The Touchpoint team were so helpful and professional, offering suggestions, guidance and technical support the entire journey. They were responsive and highly organised, delivering the project on time and to budget. We couldn’t recommend them more highly!"
Sarah C
Digital Marketing Lead
Green Cross Health
Contact Us
Run secure, efficient online promotions that drive database growth, create engagement and excitement, and encourage loyalty. Get in touch with our team of experts to start setting up your campaign today.