Using a trend analysis to identify the cause of a declining score

Tracking trends in your eCommerce data is one of the first ways to uncover changes before they netagively impact your business; how can you make this process more efficient? Take advantage of text review feedback to ensure you're getting the most well-rounded, powerful view of your data: Ipiphany can help.

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How Australian Banks can ride the wave of Open Banking

The regulatory compliance aspect of Open Banking is mandatory and implementation is expensive, so the question for banks becomes focused on coming up with the most effective way to recoup this cost. How can this be achieved? The answer lies in customer feedback.

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Life After Loyalty Cards

According to Logic1 81% of New Zealanders own a smartphone. They may not always be able to find your loyalty card in their wallet, but they will always be able to find their phone, which is why so many marketers are moving their loyalty programs onto mobile friendly platforms.

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