touchpoint:mx
Omni channel marketing automation, customer engagement and loyalty.
Our People
FRANK VAN DER VELDEN
CEO and co-founder
With lead roles and investments in technology businesses since the 1980’s Frank is a passionate customer advocate. Formerly qualified as a Chartered Accountant, he has worked in the Brewing and Oil industries before moving into technology and building software. Frank is responsible for the culture, activities and performance of the Touchpoint Group.
JON EDMONDS
General Manager – Digital
Jon is a digital expert with over 18 years of digital marketing and 'voice of the customer' experience. Jon specialise's in driving digital solution design, revenue and usage growth. An experienced manager and leader with a successful track record in digital delivery, establishing start-ups, implementing new and emerging technologies and digital solution management, Jon specialises in customer engagement through the fusion of technology with business, marketing and communication solutions. Jon plays a key role in ensuring the success of our marketing clients and has helped drive the design and implementation of digital experiences for some of Australiasia's largest brands including Nike, Westpac, Fonterra, Samsung and Lion Nathan. In addition to his career managing large digital portfolios, Jon has also been a judge of the NZ Marketing Awards for a number of years and is a regular industry speaker
STEVE SHEARMAN
CTO and co-founder
Steve too has previously held successful ownership roles in the technology sector. As CTO he has created software products that have won many industry awards – both for Marketing Automation and for Customer Experience Improvement. Steve has always had a passion for technology that improves the way organisations interact and engage with their staff and customers. Steve is well known for his impressive depth of expertise and ability to help an organisation achieve their Customer Experience Improvement goals.
Phil Norman
Chairman
Phil was the founding Chairman of Xero, one of New Zealand's most successful publicly listed technology companies,
and retired from the Xero Board in 2012. His current governance appointments include the Independent Chairmanship of
Loyalty New Zealand Limited (Fly Buys) and Chairman roles at NZAX listed VMob Group Limited, Brand Developers Limited,
MyWave Holdings Limited, Straker Translations Limited, ViFX Systems Limited and AUT Enterprises Limited. He is also a
principal of CM Partners Limited, an independent capital markets advisory firm that specialises in assisting companies
to list on the NXT growth market operated by NZX in New Zealand.
Phil served as Chairman of the New Zealand Venture Capital Association during 2002 and 2003 and was for six years a
member of New Zealand Trade & Enterprise's Beachheads Advisory Board, resigning in June 2010.
He holds an MBA degree from Auckland University and is a Chartered Member of the New Zealand Institute of Directors.