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Touchpoint Group's Ipiphany platform goes beyond conventional text analytics solutions by providing a level of analytical depth that is three times greater than other software platforms. This heightened depth translates into a richer understanding of customer sentiment, behaviors, and preferences.
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Understanding that your app has a problem is one thing, but uncovering the impact of the issue, identifying what customers it affects and devising a solution for the problem is much more difficult. Discover how Ipiphany identifies business problems with enough detail to provide solutions.
Read moreBy analysing public app reviews under the SURF Pillars, you’ll gain greater insight into how your customers feel about the parts of the app that are most important to them, and understand how to apply that insight to targeted improvements that make a difference in customer retention and RoI
Read moreIn a heavily regulated industry where USP is hard to differentiate between banks, leveraging customer feedback is essential to understanding customer perception and pain points. We've reviewed the performance of four leading Australian banks to draw insights from their app reviews.
Read moreIt was the reset button that we didn’t realise we needed. As a team, we took this opportunity to ask ourselves; how well did we handle the change? What did we miss about the office? How can we apply what we’ve learned now that we’re back?
Read moreA few months ago, we sent out a survey to ask what your favourite marketing automation tools were, along with your favourite features. Here are the results, and a look at why staying in touch with your customers is more important than ever.
Read moreThis week, we were able to use our AI Analysis tool, Ipiphany, to measure the impact of COVID-19 on the New Zealand events industry and gather valuable insights that the Government is using to assess additional income support.
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