A clear path to actionable insights
Ipiphany leverages your business knowledge to focus an automated insight discovery process and provides you with powerful tools to validate, explain, measure and report the resulting insights.
Find & prioritise the insights that make a business difference
Ipiphany accelerates the insight discovery process by finding and prioritising the most important customer issues and root causes
Guided analysis that uncovers the most important hidden problems
Make sense of painpoints at scale by connecting them to:
- Customer segments, experiences, and journeys
- Business products, channels, and processes
Deliver truly actionable insights that lead to smarter decisions and more effective outcomes
Report insights in a way which clearly communicates root cause and business impact, so business stakeholders can easily prioritise the painpoints to focus on today and determine whether the priorities should change over time.
Create a sustainable competitive advantage with Touchpoint Ipiphany
Ipiphany makes it easy to combine different types of structured and unstructured customer data from different sources into a single view.
Then empowers you to quickly immerse yourself in the data to gain the breadth and depth of understanding required to uncover important actionable insights that would otherwise remain hidden.
Finally connect those insights to the relevant business functions and roles so that they can be distributed to key stakeholders via insight dashboards - for decisioning, action and ongoing management.
Leverage Customer Feedback To Gain Greater Insights Into Mobile App Performance
This case study details how Touchpoint Group's AI Analyst, Ipiphany™, can be leveraged to help a Tier 1 bank gain greater insight into the performance of their Mobile App through publicly available customer feedback data.
Touchpoint Ipiphany Blog
Why It's Important To Benchmark Your App Against Competitors
Analysing your position in the market against competitors is a critical component for strategic decision making for your business. By understanding where your app sits against a range of competitors, you'll get a better understanding of what changes will make the greatest impact.