Touchpoint Group

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Touchpoint MX

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Proving return on investment with email marketing for bricks-and-mortar businesses

Touchpoint Group used its digital marketing platform, TouchpointMX, to systemise the reporting of email campaigns and measure the ROI of email campaigns in terms of sales in our client's physical retail locations.

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Driving Product Loyalty Via Different Channels In a Range of Industries

Touchpoint Group has delivered hundreds of CRM and loyalty solutions with varying levels of complexity and functionality. These case studies briefly demonstrate the flexibility and adaptability of ‘TouchpointMX Loyalty’, in different industries and channels.

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Bringing Together Digital Data, Engagement & Interactions to Improve Customer Experience

With millions of Kiwis walking through their doors and visiting their website online, one of New Zealand's largest retailers knew they needed to continuously improve customer loyalty to stay ahead of competition.

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How TouchpointMX Created an Agile Working Environment in a Large Enterprise Organisation

TouchpointMX helps ANZ scale their approach to customer communications in the face of COVID-19, and adapt an agile practice built for the future.

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How COVID-19 Helped Refocus Customer Communications

When trading ceased for businesses, this retail business knew their digital comms needed to change to keep customers engaged. Touchpoint Group worked closely to help realign their strategy to combat the downturn in the market.

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  • +64 9 353 6870
  • MX@touchpointgroup.com
  • Auckland, New Zealand

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