ISO 27001 - What it Means for Touchpoint Group, Its Stakeholders And Clients
Touchpoint Group is ISO 27001 accredited; what does this mean for your business, and what are the benefits of working with an ISO 27001 certified organisation?
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MX Release 6
We’ve released a series of enhancements to TouchpointMX that will improve the way you create, test, and send emails.
Read moreWalmart Drives Repeat Sales With App Features Designed Specifically To Delight Customers
Tracking and measuring the issues customers have is critical to understanding how you can improve your customer experience and retain customers, but what about the positive aspects? Here, we're taking a look at the valuable insights hidden in five-star reviews.
Read moreUsing The Customer Experience Journey Framework To Identify And Solve Issues Causing Churn
What is the Customer Experience Journey framework and how does it aid in the discovery of customer issues that lead to business improvement? Find out what we learned using the Walmart eCommerce data using this framework of analysis.
Read moreUsing A Trend Analysis To Identify The Cause Of A Declining Score
Tracking trends in your eCommerce data is one of the first ways to uncover changes before they netagively impact your business; how can you make this process more efficient? Take advantage of text review feedback to ensure you're getting the most well-rounded, powerful view of your data: Ipiphany can help.
Read moreHow A Detailed Competitor Analysis Revealed A Bug In The Walmart Online Shopping Cart
Competitor analysis is a structured investigation into the strengths and weaknesses of businesses in your market as a way to understand market positioning, opportunities, and threats that need to be addressed. Read more to discover a major weakness we found in the Walmart eCommerce platform
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