Touchpoint Group used its digital marketing platform, TouchpointMX, to systemise the reporting of email campaigns and measure the ROI of email campaigns in terms of sales in our client's physical retail locations.
This case study details how Touchpoint Group's AI Customer Analytics Tool, Ipiphany, can be leveraged to help JP Morgan Chase & Co. gain greater insight into the performance of their Mobile App through publicly available customer feedback data.
When a large Tier 1 Bank’s NPS suddenly declines, how does the product owner get immediate actionable insights and clarity around the issues and their potential impact?
A global logistics company found itself in the perfect storm: Customers were constantly telling them exactly what they wanted and how they wanted it, but in such huge volumes it became unusable.
Touchpoint Group has delivered hundreds of CRM and loyalty solutions with varying levels of complexity and functionality. These case studies briefly demonstrate the flexibility and adaptability of ‘TouchpointMX Loyalty’, in different industries and channels.
When insight teams struggle to manage Stakeholder requests within a timely manner and work in a reactive environment to determine the root cause of pain points, how does a business stay ahead of the curve in an ever changing landscape?