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Customer retention is a critical part of your growth strategy & you want to have a better understanding of why customers churn But there is so much data to go through it can take an eternity to get to the answers you are after. Learn how you can combine and analyse all your customer feedback data sources to get the best understanding of churn in munitures with Ipiphany by Touchpoint Group .
Read moreIt's a well-known fact that sampling bias occurs in research, and this can happen even to researchers with years of experience. Therefore, it is important to understand what it is, and how it is introduced into your data, in order to prevent it. In this blog post, we will help you to understand what sampling bias is and how to avoid it in your own customer data.
Read moreCompanies are asking themselves “What do my customers want?” more frequently than ever before. And so they should. It is more important than ever to truly understand the needs of your customers and how their experiences influence their purchasing habits.
Read moreKnow what it is your customers might be struggling with and how you can improve with our top 12 survey questions and why they are important.
Read moreWe understand that people leave their roles for all sorts of reasons so we've outlined five important benefits for retaining valued employees.
Read moreCustomer loyalty can mean a lot of different things, depending on who you ask. What is it that keeps customers returning to certain brands year after year?
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