Market research agencies are uniquely poised to take advantage of advances in NLP and AI text analytics; In this case study, we explore how Touchpoint Group Client augmented their standard practices using our AI text analytics tool, Ipiphany.
“When our NPS suddenly declines, how can a product owner get immediate actionable insight about what to fix, and the potential impact on the NPS score, without having to read hundreds or even thousands of customer verbatim themselves?”
How Touchpoint Group's AI Analyst, Ipiphany™, can be used to guide improvements for the largest retail enterprise in the world - Walmart - to benchmark against competitors as well as detect and solve issues causing customer churn.
This case study details how Touchpoint Group's AI Analyst, Ipiphany™, can be leveraged to help a Tier 1 bank gain greater insight into the performance of their Mobile App through publicly available customer feedback data.
When a large Tier 1 Bank’s NPS suddenly declines, how does the product owner get immediate actionable insights and clarity around the issues and their potential impact?
A global logistics company found itself in the perfect storm: Customers were constantly telling them exactly what they wanted and how they wanted it, but in such huge volumes it became unusable.