Campaign Management
Touchpoint Multichannel Campaign Management makes it easy to increase
the effectiveness of your campaigns while simplifying campaign management
and coordination across multiple channels at the same time.
Companies use Touchpoint Multichannel Campaign Management to cost-effectively
drive sales, build customer relationships, increase website traffic
and conduct market research.
Benefits
- Generate sales by delivering targeted, personalised cross-sell
and promotional offers
- Reduce costs by integrating email, SMS and web with traditional
mail and telemarketing campaigns
- Measure and improve ROI by tracking and analysing offer and
segment results across online and offline channels
- Simplify complexity in integrating and managing campaigns across
multiple channels
- Monitor the entire marketing process
- Shorten campaign cycle times
- Implement sophisticated campaigns in a timely manner
- Retain learnings and results from previous campaigns
Product screenshots
Key Features
Your Next Step: Learn more about
Database Management
Email Marketing
Mobile Marketing
Fax Marketing
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