Touchpoint Powers Up Kiwi Expats

30June 2005

New Zealand's global talent networking organisation Kea is set to go live with a new database and website supporting greater levels of activity and interaction within New Zealand's global talent community.

Developed by Touchpoint, the network database and new web site will offer a number of different membership options and a range of features that will help members to connect and collaborate with other Kea members.

Kea chief executive Ross McConnell said Kea had so far attracted over 4,000 global professionals in over 70 countries.

"We've had great success over the last three years building Kea's membership and establishing a number of active groups around the world. Our goal now is to make the network far more interactive and responsive, unlocking the inherent value in the network database."

Providing a single integrated backend, Touchpoint has delivered a CRM solution to manage the Kea database; campaign management software to manage communications; and bespoke software to enable network members to interact and identify opportunities. Members will be able to search the Kea member database by name, region and industry sector to locate and contact other members. The system also includes safeguards to protect privacy and provide members with control over levels of visibility. Members can also view and respond to opportunities, such as joint ventures, job openings, potential distribution partnerships and requests for local market insights or representation, posted by other members.

"We believe that Touchpoint's solution positions Kea as one of the most sophisticated web sites and member networking organisations supporting expats and New Zealand supporters. What made it easy for us was Touchpoint's modular out-of-the-box approach for CRM, campaign management and website content management," McConnell said. "But they also offered the flexibility to provide custom solutions in areas that are unique to Kea."

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